Blumenthals ran a piece last month chronicling the sometimes deceptive practices of sales reps at companies like Yelp, who in effect prey upon local, small business owners who don't know better, in order to lock them into bad deals that rival the Yellow Pages (read: 12 month contracts at hundreds of dollars per month). Says the...

I have a confession to make.  I am a local-social marketer, and I hate mobile apps. Hate. Like, despise. Read moreWhy Xound is the Must-Have Software for Crystal Clear Zoom ConversationsI think that 90+ percent of them are a complete and utter waste of time. And the above XKCD illustrates the core frustration. And Yet......

Here's a question I've heard posed often:  "How do I break into that 'Groupon pie?'" What's a Groupon? Groupon is the industry leader in a litany of websites purporting to offer "deals" on local establishments.  Generically, these are "Deal Sites". As we are a Local Marketing company, we've had an intense interest in such "Deal...

Did you hear that there was a football game at the Beyonce concert last night? Did you watch the game for the game, or for the commercials? It turns out that almost as many people tune in to watch the Super Bowl as tune in to watch the commercials and half time show.  Over the...