September 26, 2012
How Do I Generate My Own Insurance Leads For My Agency?

So, you want more customers, and you're thinking about using insurance leads or business leads to get them?  Think again. One of the demographics I work with often is insurance agents/brokers.  Insurance is lucrative, of course, but only if you can find new customer.  Every agent would like to get to the point that they...

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September 25, 2012
How to Attract Clients to Your Business

How to Attract Clients to Your Business So, you want to know how to attract clients to your business?  Here's how. 1) Your business has to be able to be FOUND. A long time ago, in a era known as "before about 5 years ago," when people needed a plumber, or a doctor, or a...

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September 24, 2012
Facts About Small Businesses 2012

Facts about small businesses: Small businesses keep the money local -- significantly more revenue stays local, as opposed to non-local chains, franchises, and big box stores.  For every $100 spent at a locally-owned business, roughly $68 stays in the local economy compared to only $43 if spent at a national chain. Small businesses build stronger...

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September 21, 2012
Infographic Friday: Big Business Advertising Expenditures

Today's Infographic Friday will feature a look at just what large, international companies spend on advertising. Why? Because it's neat! (But what's even neater is what we can do for far less!)

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September 21, 2012
Just How Valuable Are First Page Google Organic Results (SERP)?

A recent study of Google organic results yield some interesting finds.  Tenth spot on page one outperforms the top result...sort of. It's no secret that where you rank on Google's search engine results page (SERP), and particularly where you rank on page one of the Google organic results can be the difference between having your web page...

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September 17, 2012
The $17,000 Mistake: A Cautionary Tale

Larry was an attorney who made a simple mistake that cost him ,000, and he didn't even know it was a mistake. Like most attorneys, he made a fair amount of money, but he also had a lot of debt from law school and life (he was married with four kids).  Money came in, and...

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September 14, 2012
Infographic Friday: Mobile Internet Search Trends

We're going to start a new trend here: Every Friday is now INFOGRAPHIC FRIDAY! We'll share a different infographic related to the marketing and social media realm. If you like them, don't forget to share! Today's deals with the rise of social search on smart phones. Enjoy!

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September 13, 2012
Google Local SEO 101 - Get More Customers!

"Help!  How do I improve my Google Local Listing?  Is there some trick of Google Local SEO that I can use?" It used to be that if you wanted your local business to be found, you had to get an expensive listing in the yellow pages, a cheesy (yet expensive) commercial on the TV or radio,...

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