Meanwhile, from SEMRush Every social media manager has a favorite set of tools that help make their job easier. But when a tool is coupled with a Chrome extension, it adds an additional time-saving element that we all need. In light of the recent release of our Social Media Poster’s Chrome extension, we decided to compile...
Fair advice from Reason: TwitterThe idea that you have a First Amendment right to follow the president on Twitter, as a federal judge affirmed yesterday, may seem fanciful at first glance. But as UCLA law professor Eugene Volokh noted here yesterday, U.S. District Judge Naomi Reice Buchwald's reasoning is plausible in the context of the...
In a relocation befitting of his character, actor Ryan Reynolds praised The Avengers with a funny tweet of his mock rejection letter from the group. Deadpool, although part of the Marvel universe, was not included in the brand-new film The Avengers: Infinity War since the rights to his character are with Fox. Source: Twitter/Ryan Reynolds...
Imagine this scenario: Bob just realized he needs to declare bankruptcy. It's not a good predicament, but it's the only step forward he can see. So what does he do? He starts researching. He starts with Google, but he wants someone to walk him through the process, to talk him through it, so he does what...
The Zero Moment of Truth It was almost exactly a year ago that Google began discussing a marketing strategy called the "ZMOT," or "Zero Moment Of Truth," which is essentially the moment when a customer is trying to figure out if they're going to buy a particular product or service, and they stop and research...
I wanted to share a couple of quick thoughts on social media, and in particular why your social media sucks. Your business has a Facebook page, right? Maybe you had a MySpace page back when the dinosaurs of the internet roamed about. Perhaps you've looked at Pinterest as though it's the next big thing, a unique way...
Blumenthals ran a piece last month chronicling the sometimes deceptive practices of sales reps at companies like Yelp, who in effect prey upon local, small business owners who don't know better, in order to lock them into bad deals that rival the Yellow Pages (read: 12 month contracts at hundreds of dollars per month). Says the...
Disclosure: I'm not here to sell you on the virtues of Amazon, and chances are you already know how cool they are. One of the best deals in the universe is Amazon's Prime Account. When it first debuted, I was puzzled for about 5 minutes. "Who buys so much stuff at Amazon.com that they could...
