SEO, PPC, and Your Business In this short video, I want to talk about the alphabet soup that is SEO and PPC and which is right for you. Both have their plusses and minuses, and I'm simply going to go through and explain what some of them are. Let's start with SEO, or Search Engine...

Matt Cutts From Google Discusses Common Misconceptions About SEO And Google's Panda And Penguin Updates. The Gist: "Search Engine Optimizers" often confuse algorithm updates with data refreshes. Panda and Penguin LOST money for Google (in the short term), but they're happy to do it again and again if it improves the LONG term customer loyalty...

Sometimes its easy to spot a flaw in someone else that we're blind to in ourselves.  A wise man once said something about seeing the specks in other's eyes and not the planks in our own. And one of the places this is most true is in social media. You know that you're supposed to...

I wanted to share a couple of quick thoughts on social media, and in particular why your social media sucks. Your business has a Facebook page, right? Maybe you had a MySpace page back when the dinosaurs of the internet roamed about. Perhaps you've looked at Pinterest as though it's the next big thing, a unique way...